Soho Blog

Ponyfication Station - Children Mending Hearts

This past weekend, SOHO participated at the Ponyfication Station at Children Mending Hearts 6th Annual Fundraiser “Empathy Rocks: A Spring Into Sum...

One for Haiti

It is our second delivery of Ali sales for a total of $7,040 through Hosanna Publisher.We are now supporting 400 orphans with the amount that comes...

SoHo Coming Soon to Canada!

SOHO went through special training with Karin Mouflier and her daughter Jessica Mouflier- our first Soho operators in Canada...

SOHO at Pony-fication in Hollywood

Recap pictures from this past Sunday's (4/13) MLP, Pony-fication event in Hollywood. Click blog title to see more pictures!

SOHO at FIDM Industry Expo

"Industry Expo is different from other Career Center events because it's a casual setting for current students and FIDM Alumni to meet and greet em...

Summertime Madness

We've already been hit with a few weeks of extreme heat...a couple of our favorite selections for this weekend!

NEW Elastic Headbands are here!!

We have NEW elastic headbands in stock! They are great for that boho-chiq look for the upcoming summer!

Add Bubbles to Your Summer!

The best way to make your bubble ponytail stand out is add some fun & cute hair accessories! Brighten up your look for summer with bubble ponyt...

SOHO at Sassy City Chicks

SOHO will be participating at Sassy City Chicks on Thursday, April 10, 2014 5pm-10pm in Los Angeles, CA. If you would like a promo code for a compl...

SOHO in VEGAS - IBS 2014

June 21st to June 23rd, we attended the International Beauty Show in Las Vegas, Nevada. What a hit! The size of our booth did not stop the attendee...

Let's make it HAPPEN 10,000 LIKES!!!

Let's make it HAPPEN 10,000 LIKES!!! Please help us spread the Soho Style Love

Normcore: Trend Against Trends

[...] Normcore is fashion in its most unflattering form, stripping away all flamboyant attempts to curate head turning styles...